Thryv CRM Review (2025)

If you run a small business from a Mac, you know the pain of cobbling together different apps to manage bookings, clients, payments, and marketing.

Most platforms are either too clunky, built for Windows, or designed with large enterprises in mind. That’s where Thryv comes in.

Thryv pitches itself as an all-in-one business platform built for local businesses.

Think CRM, appointment scheduling, invoicing, reputation management, and email marketing in one place.

But how well does it actually work on a Mac? And is it worth it compared to more modern or Mac-native options?

I looked at Thryv from a Mac user’s point of view to see if it’s the right fit for those running service-based businesses on Apple devices in 2025.

What Thryv Gets Right for Mac Users

Here are some of the things I liked about Thryv on a Mac.

1. No App Install Needed

Thryv is entirely cloud-based, meaning Mac users don’t need to worry about compatibility with macOS or Intel/Apple Silicon Macs.

You simply log in through Safari, Chrome, or Firefox and you’re in. Although it’s optimized for Chrome, it works perfectly well in both Safari and Firefox.

Everything lives in your browser tab, and it doesn’t rely on legacy plug-ins or outdated UI elements that often break on Mac.

That’s a big win compared to some legacy CRMs that still insist on downloadable software or awkward virtual desktop setups (although the majority are now Cloud based anyway).

2. Easy to Navigate

The heart of Thryv is its CRM. You can store contacts, tag them, track communication history, and even automate follow-ups.

While the interface isn’t the most modern-looking, it’s easy to get an overview of what’s pending, well, even on smaller MacBook screens.

You can also import contacts via CSV, which plays nicely with Apple Contacts exports.

However, there’s no direct sync with iCloud or any other Cloud based storage services and macOS integration in general is disappointing.

3. Built-in Online Booking and Payments

If you’re running a salon, consulting service, or anything that needs appointment scheduling, Thryv gives you a booking page out of the box.

It integrates with Google Calendar and Outlook, but not Apple Calendar, which is frustrating.

That said, the booking tool works flawlessly in Safari both on desktop and mobile.

For payments, Thryv lets you send estimates, invoices, and accept payments via Stripe or Square.

Invoices are customizable and can be branded with your own business logos.

4. Reputation Management Dashboard

This is one of Thryv’s best features.

You can request reviews from clients, monitor platforms like Google and Facebook, and respond to feedback all in one place.

On a Mac, this is usually a mess of browser tabs, so having it all pulled into one dashboard is genuinely helpful.

Thryv also lets you auto-request reviews after a completed job or appointment, a smart way to build your online presence without having to remember to follow up manually.

Where Thryv Falls Short for Mac Users

No Native macOS App

While Thryv works well in the browser, there’s no native macOS app.

The fact is, there are now very few CRMs outside of Daylite for Mac, that are designed specifically for macOS.

However, some are better integrated with macOS than others supporting Notification Center, Apple Mail, Calendar etc but unfortunately Thryv isn’t.

That means you don’t get Mac-specific notifications, Menu Bar access, or any other useful touches that Mac users may expect.

You also miss out on keyboard shortcuts, Spotlight integration, and continuity features between Mac and iPhone. It’s not a deal-breaker, but it’s something those that rely on Apple devices will miss.

Limited Integrations with Mac Tools

Thryv integrates with accounting software like QuickBooks, email marketing platforms like Mailchimp, and social platforms, but there’s no built-in support for Apple Calendar, iMessage, or even native mail apps.

That means more copy-pasting and tab-hopping if you rely on Apple products.

If you’ve built your business around tools like Numbers, Pages, or Contacts, don’t expect Thryv to fit in very well.

Design Feels a Bit Outdated

Thryv’s interface feels more functional than polished. It’s not buggy, but it doesn’t have the crisp, clean look you’d expect from something like Notion, Basecamp, or Mac-first CRMs like Daylite.

Navigation menus can feel cluttered, and the mobile experience (especially on iPad) feels like an afterthought. If design and minimalism matter to you, this might be a sticking point.

Pricing

Thryv doesn’t list simple flat-rate pricing on its website. Instead, its plans are custom-quoted based on your business size, the features you need, and how many users you have.

In practice, most small businesses can expect to pay somewhere between $199 and $499 per month. This includes core tools like the CRM, online booking, payments, marketing, and reputation management.

While that may seem steep compared to piecing together cheaper single-purpose apps, the idea is that Thryv replaces multiple subscriptions and saves time managing them all in one place.

It’s best to factor in how much you’re already spending on separate booking, invoicing, marketing, and review tools to see if an all-in-one approach makes sense for your budget.

You can also try a free demo of Thryv before diving in.

Who Thryv Is Best For on a Mac

• Small businesses that offer client services – like personal trainers, consultants, contractors, and beauty pros.
• Mac users who are okay living in the browser and don’t need deep Apple integration.
• Those managing appointments, invoices, reviews, and client messages from one place – and don’t want to piece together 5 different tools to do it.

Alternatives Worth Considering for Mac Users

If you’re on a Mac and looking for something a little more Apple-native, here are a few Thryv alternatives worth a look:

• Daylite – Built for macOS and iOS with native apps and great Apple integration. More CRM than all-in-one platform.
• Pipedrive – Sleek, intuitive UI that’s ideal for sales teams and small businesses, but doesn’t include the extensive reputation management features found in Thryv.
• Monday.com – A modern, flexible all-in-one work management platform, but it offers fewer local business and reputation management tools compared to Thryv.

For more options, check out our guide to the best CRM for Mac.

Final Verdict: Is Thryv Worth It on a Mac?

Thryv isn’t perfect, but for small business owners who want a single place to handle clients, payments, and marketing, and don’t mind working in the browser, it gets the job done.

It’s not going to win any design awards, and it doesn’t play as nicely with Apple’s ecosystem as it could.

But if you’ve been juggling spreadsheets, emails, and different apps just to keep your business organized, Thryv might actually simplify your day in a way that matters.

If you’re a Mac user who values deep system integration, there are better tools out there.

But if your priority is keeping your business running without falling through the cracks, Thryv is worth a closer look.